The UK transport & mobility sector is the largest emitter of CO2 and other greenhouse gases. Consumers and small businesses generate a wealth of useful personal transport and mobility data as they move about their lives or work. This includes information about products purchased (tickets), journeys undertaken (routes, durations, etc.) and discounts & concessions used (railcards, etc.).
Additionally, individuals and businesses are becoming increasingly aware of the emissions generated by their travels and are motivated to minimise these footprints.

Data is key to good decision-making for reaching NetZero. But currently, finding and accessing the data across different accounts is hard. Powerful barriers – technical, legal, commercial – prevent data from being shared, leaving it under-exploited and often hidden from view.
The UK Government has understood this and coined the term ‘Smart Data’ to refer to the secure sharing of customer data with named / authorised third-party providers upon the customer’s request. The concept started with Open Banking, but a wider adoption of Smart Data is now being implemented, with initiatives such as Open Finance, Open Energy, Open Telecoms being planned. The UK Government has also formed a Smart Data Council to extend the benefits of Smart Data to new sectors.
So why isn’t the transport and mobility in the UK being used as a pilot or an early adopter of Smart Data sharing practices?
Perhaps because the sector is highly deregulated and fragmented, with many regional providers across different transport modes? Therefore making it harder to start the process.
Or perhaps because transport isn’t currently politically or socially important as the the finance or utilities / energy sectors, which also have a high degree of competition and therefore regulation & governance.









