Integrating Transport Customer Data

Today, our Founder Hayden Sutherland, presented the latest developments in Smart Data for the Transport & Mobility sector during a webinar titled “Enhancing transport integration through data-driven analysis”.

This webinar, supported by SYSTRA and delivered by Landor LINKS Live!, explored the contribution of smart data, national pricing and integrating transport and non-transport policy in delivering an integrated transport network.
https://www.transportxtra.com/tx-events/2760/enhancing-transport-integration-through-data-driven-analysis/

The presentation Hayden title “Integrating Transport Customer Data” explained that Transport has made accessing data difficult and that it is becoming more complex.

  • Data is stored in many different systems, formats and technologies
  • There are hundreds of different online accounts across the sector (Bus, Rail, Taxi, Micro-Mobility, Air, MaaS, etc.)
  • The customer must work hard to access all their transport & mobility data
  • The customer needs to log into every account just to view their own transport tickets and usage data
  • GDPR rights of the individual are ignored

If you would like to know more Contact: hayden@opentransport.co.uk